UATL by the Atlanta Journal-Constitution
AJC is a legacy media brand who recently re-launched their 150+ year old brand in early 2024. UATL is a new subsidiary brand of the AJC specifically catering to black culture in Atlanta. Our team was tasked with helping to launch this brand to the public and designing social brand guidelines for the brand.
Creative Director: Amanda Brency, Art Director: Jailyn Easley, Copywriter: Geordan Street, Designer: Mandy Rahiya
Photographer: Eric Jordan | Composer: Jess Carp